Guruu Cookies Policy

Guruu Cookie Policy

Guruu Cookies Policy

Guruu Cookie Policy
This Cookie Policy explains how Guruu Labs LLC (“Guruu,” “we,” “our,” or “us”) uses cookies and similar technologies to operate and improve our platform.
Essential cookies needed for login, security, fraud prevention, payments and delivering the service are always active. All other cookies and tracking technologies (analytics, performance, advertising and remarketing) stay off until you actively opt in through our cookie banner. Continuing to browse or use Guruu is not consent. You can refuse, and you can change or withdraw your choices at any time through your cookie preferences.

1. Why We Use Cookies
We use cookies and similar tracking technologies to:

  • enable secure login and session management
  • improve site performance and reliability
  • remember your preferences (such as language or time zone)
  • analyse traffic and usage patterns
  • detect fraud and maintain platform security
  • support marketing and measure campaign effectiveness
  • assist with AI-driven analytics that help improve safety, quality, and performance
    A “cookie” is a small text file stored on your device when you visit our site. Cookies allow us (and trusted partners) to recognise your browser and understand how you interact with Guruu.

2. Types of Cookies We Use
2.1 Essential Cookies (Required for the site to function)
These include:

  • authentication and login cookies
  • session management
  • security and fraud-prevention tools
  • scripting and load balancing
  • video connection stability (for Twilio-powered sessions)
    These cookies cannot be disabled because the Platform will not function correctly without them.

2.2 Performance & Analytics Cookies
Used to analyse how users engage with Guruu and identify areas for improvement.
Examples include:

  • Google Analytics
  • cookie-based analytics used to evaluate video quality, connection issues, and feature usage
  • anonymous device/usage metrics that help refine our AI-assisted systems (e.g., dispute summarisation, safety signal classification)
    These cookies do not identify individuals unless you have logged into your account.

2.3 Functional Cookies
These support enhanced user experience, such as:

  • remembering login details
  • storing dashboard or interface preferences
  • keeping your session active between pages

2.4 Marketing & Advertising Cookies
Set by trusted partners such as:

  • Google Ads
  • Facebook
  • LinkedIn
  • TikTok (if used for campaigns)
    These help us deliver relevant content and measure marketing performance.
    They are only used if you opt in. Advertising and remarketing tags are never loaded while a minor's account is logged in.

2.5 Third-Party Cookies (Service Providers)
Some third-party tools integrated into Guruu may place or read cookies, including:
Stripe
Used for:

  • payment processing
  • fraud detection
  • device fingerprinting
  • risk analysis
    Twilio (Video Service Provider)
    May collect device, connection, and quality-of-service data to support video session stability.
    Cloud Storage or CDN Providers
    If recordings or downloadable content are served through external storage (e.g., Backblaze, AWS, Linode Object Storage), these services may log standard device or access metadata, but do not place advertising cookies.
    Guruu does not share personal information with third parties for their marketing purposes.

3. Session vs. Persistent Cookies

  • Session cookies expire when you close your browser.
  • Persistent cookies remain for a set period unless deleted manually.
    You may delete cookies at any time via your browser settings.

4. Managing or Disabling Cookies
You have full control over how cookies are used.
Most browsers allow you to:

5. Consent for Non-Essential Cookies
For all users, wherever you are:

  • non-essential cookies (analytics, marketing, performance) are only placed after you actively opt in through our cookie banner
  • you may withdraw consent at any time
  • essential cookies will continue functioning as required for the Platform to operate

**6. “Do Not Sell or Share My Data” **
Guruu does not sell or share personal information with third parties for their independent marketing or advertising purposes.
If you are a California resident, you may still submit a request under the CCPA/CPRA by contacting:
📧 help@guruu.co

7. Policy Updates
We may update this Cookie Policy periodically to reflect:

  • new technologies,
  • legal requirements, or
  • operational changes.
    The latest version will always be available on this page.

8. Contact Us
For any questions regarding this Cookie Policy or data practices, please contact:
📧 help@guruu.co
Last Updated: October 6, 2026