Senior Marketing & Product Leader | Brand & Communications Strategy | Storytelling | Digital | Project Management | Regulated Industries I’m a senior strategic marketer and tech-savvy product executive who helps organisations build trusted brands, engage customers, and deliver measurable commercial outcomes. I’ve led marketing and product portfolios across energy, renewables, technology, healthcare, banking, and telco, combining creativity with operational discipline. Over ** years, I’ve directed brand, campaign, and product strategies from concept to market — managing people, agencies, vendors, and budgets exceeding $* B p.a. I’m as comfortable developing a go-to-market plan as I am collaborating with developers on digital enhancements or interpreting regulatory guidelines to ensure compliant, credible communications. I bring a deep interest in technology and innovation — experienced in AI-assisted tools, app development, WordPress, digital marketing, and analytics — and a leadership style grounded in clarity, collaboration, and results. Career Highlights Built and scaled marketing functions in both start-up and corporate environments, delivering double- and triple-digit growth. Led the green-energy product portfolio at AGL Energy, driving compliance, brand integrity, and customer trust. Directed integrated digital campaigns and reputation programs that boosted lead volume while cutting acquisition costs. Managed Melbourne United sponsorship and other partnerships to elevate community engagement and brand visibility. Authored and published The Art of Mental Warfare and The Art of Love — independent non-fiction works developed under my imprint, Paladin Books. Co-founder of Guruu, a Laravel/PHP marketplace start-up, leading product roadmap and marketing strategy. Education & Professional Development MBA – University of Auckland Diploma in Marketing & Diploma in Public Relations – Auckland University of Technology Agile Project Management | UX Fundamentals | Gr